As a passionate Scuba Woman and dedicated advocate for our planet, I am committed to supporting brands that prioritize sustainability, ethics, zero-waste practices, and eco-friendliness. Navigating the landscape of greenwashing and misleading labels can be daunting, which is why I’ve curated a selection of eight remarkable environmentally friendly brands tailored specifically for the eco-friendly scuba diver.
The world beneath the waves is a portal into a fragile underwater world filled with vibrant coral reefs and diverse marine life, all deserving of our utmost care and protection. By patronizing environmentally responsible businesses, we can play a pivotal role in safeguarding our oceans and the precious creatures that inhabit them.
It’s Never Too Late to Become a Confident Scuba Woman – Take the Dive with Me, Tanya.
As a Scuba Woman I Choose to be a Conscious Consumer
United by a shared reverence for our oceans, each of the brands below has taken proactive measures to address the environmental challenges confronting us all. By creating eco-friendly, zero-waste, recycled, and sustainable products, they are leaving a positive fin print on our planet while championing responsible consumerism.
Join me in embracing the journey toward a more sustainable future as we take the plunge into the depths of eco-conscious living. Together, we can make waves of change for our oceans and inspire a community of confident and environmentally conscious Scuba Women.
RubyMoon Empowering Women & Protecting Our Planet
RubyMoon stands as a beacon of empowerment and sustainability, with a focus on transforming lives and nurturing the environment. At the core of their ethos lies a commitment to women’s advancement and ecological stewardship. Through innovative practices, they repurpose ocean waste into fashionable Gym To Swim clothing, all while making a tangible impact on women’s empowerment worldwide.
Under the visionary leadership of founder Jo-Anne Godden, RubyMoon is driving change within the fashion industry. Their dedication to sustainability is not merely rhetoric—it’s a tangible reality. They proudly boast the title of the world’s first and only wholly circular, not-for-profit swim and activewear brand. By crafting premium-quality products from recycled ocean materials, RubyMoon is actively combating pollution while setting a new standard for eco-conscious fashion.




Their impact extends beyond environmental conservation. Every cent of profit generated by RubyMoon is reinvested into the future of women entrepreneurs in developing regions through microloans. With over 1200 women and their families benefiting from their support, RubyMoon is paving the way for a more equitable and sustainable future.
As RubyMoon continues to redefine fashion, empower women, and protect the planet, they invite others to join them in their transformative journey. Together, they are making a difference that resonates far beyond the shores.
RubyMoon’s garments are made from recycled nylon waste—think fishing nets, carpet, and fabric scraps. Completely circular, every segment of the business is being held accountable. They are certified to have 42% fewer carbon emissions than similar products. RubyMoon is an advocate for driving social progress by producing quality, durable products in ethical and environmentally safe conditions by women for women.
The resulting apparel is soft, durable, vegan, salt water and chlorine-resistant, and UPF 50+ Protected. A transparent supply chain and 100% recycled and biodegradable mailing bags benefit our environment. I am a massive fan of RubyMoon.
Moon Bottles – Reusable Bottles for Scuba Women
Reusable water bottles are one of the easiest ways to lessen waste. Moon Bottles challenges us to examine our consumption patterns and move from single-use plastics and disposables to a more sustainable solution. In their founder’s words, a “Reusable Revolution.”
An online-only Australian eco brand, Moon Bottles founder Lynette Holton saw first-hand the problem of single-use plastics as she traveled the world. The solution – create a high-quality, 100% reusable alternative guaranteed to last a lifetime. For each person who aims for the moon and purchases a Moon Bottle, 156 plastic bottles are saved from being thrown away each year.
Moon Bottles insulated stainless steel water bottles are made from double-walled 18/8 premium stainless steel. They keep beverages hot for 12 hours and cold for 24 hours. Perfect for a day’s diving. Sure of the quality of their products, Moon Bottles offers a lifetime guarantee and easy returns on all orders. A vacuum seal on the inside of the lid ensures all bottles are 100% leakproof.
A small business with a big heart, Moon Bottles is certified carbon neutral and continues to try to reduce its carbon footprint. For each Moon product sold, five mangrove trees are planted in Madagascar, Mozambique, or Kenya, removing an estimated 61.5kg of CO2 annually and providing income for impoverished villages.
Moon Bottles come in a range of finishes, a finish for every personality, and can become uniquely your own through custom engraving.
Stream2Sea – Sun and Skin Care for Scuba Women
Stream2Sea is the only mineral sunscreen tested and proven safe for freshwater and saltwater fish, C. elegans, and coral larvae. It is proudly certified by HEL Labs Protect Land + Sea. When I look at an eco-friendly business, I like to see it build a sustainable business model with a positive environmental impact. Stream2Sea has done just that and uses only sustainable and eco-friendly packaging on its products.
Stream2Sea is a fully rounded, environmentally conscious company with fabulous marine-friendly skin care products. Founded by Autumn Blum to protect our vulnerable marine ecosystems, Stream2Sea initially focused on reef-safe sunscreens. Stream2Sea’s range of products has now expanded to include a skincare range for sensitive skin. Products include body wash, shampoo, conditioner, lip balm, moisturizers, and sanitizers. All products are reef-safe and environmentally friendly, receiving consistently positive reviews from consumers. My personal favorite is their leave-in conditioner. It leaves my hair silky soft, and shiny. I am keen to try their Super Hydration Squalene, which is sourced from 100% sustainable plants (not sharks).

Shark-free seal of approval, certified protect land and sea, Naui green diver initiative, and 1% for the planet.
Waterlust: Where Passion for the Planet Meets Ethical Fashion
Waterlust’s journey is as unique as it is inspiring. Founded by ocean science graduate students with a vision to support research, raise environmental awareness, and craft sustainable, fashionable products, Waterlust is a testament to the power of purpose-driven entrepreneurship. Their story captured my heart when I sought solutions for Dive Hair, igniting a deep admiration for their mission.
As a small, family-run business, Waterlust exemplifies integrity in catering to eco-friendly scuba divers and water enthusiasts alike. Their commitment to ethical practices and eco-conscious innovation sets them apart in the realm of sustainable fashion.

Their Advocate Apparel evolved as a canvas to convey science’s stories, advocating for our marine life. Waterlust hopes to create a conversation each time one of their garments is worn. Their fashionable clothing range is inspired by the cause it is associated with; creating unique, beautiful prints. Made from recycled plastics, 10% of profits are donated to the relevant marine cause.
There are many lovely prints to decide from; I am partial to the parrotfish print supporting reef relief. Another favorite of mine is their sunmasks, offering excellent sun protection. Their swim leggings are some of the best that you will find, and as a side note, I love the diversity of women represented on their website.
Kooshoo – Combat Dive Hair with Ethical Hair Ties
Kooshoo presents the ultimate solution for maintaining control over your hair while championing environmental advocacy. Offering plastic-free hair ties, scrunchies, and headbands, Kooshoo ensures style without compromising on sustainability. Their motto, “Look Good. Feel Good. Do Good,” encapsulates their commitment to positive change. Co-founders Rachel and Jesse were inspired to embrace conscious consumerism after witnessing the environmental impact of Western consumption in Borneo. This sparked a series of enlightening moments, prompting them to make impactful changes. Through their journey, they delved into the realms of zero waste, plastic-free materials, organic resources, fair wages, and ethical treatment, laying the foundation for Kooshoo’s ethos.

Kooshoo’s hair ties boast an array of beautiful colors, each carefully curated to complement various hair shades. Personally, I adore their headbands for their softness, comfort, functionality, and flattering design.
With a contemporary twist on a classic favorite, Kooshoo’s scrunchies are crafted from 100% Fairtrade, plastic-free, zero-waste materials, including organic cotton and tree rubber. Rest assured, Kooshoo scrunchies won’t harm your hair, offering both style and sustainability in one delightful package.

Introducing Pela Phone Cases: A Must-Have for Scuba Women
In today’s world, our phones and technology are indispensable companions, often safeguarded by protective cases. However, the unfortunate reality is that we discard a staggering 1.5 billion phone cases annually as we upgrade our devices. Like many, the journey of Pela began when founder Jeremy Lang witnessed firsthand the detrimental impact of plastic on our oceans during a family vacation. Motivated by a desire to secure his children’s future by preserving the planet, Jeremy embarked on a mission to create a waste-free world.
Pela’s commitment to this vision resonates deeply with me. Their innovative phone cases, crafted from Flax shive and a plant-based biopolymer, represent a groundbreaking advancement in sustainability. These cases are not just eco-friendly; they are the first of their kind to be 100% compostable.

As Pela has expanded its product line to include smartwatch bands, AirPods cases, and sunglasses, it continues to lead the charge in combating the plastic waste generated by technology. Their efforts have already prevented over 587,280 pounds of plastic from entering landfills—an impressive feat by any measure.
By opting for a compostable phone case from Pela, you not only protect your device but also contribute to reducing waste and safeguarding our environment. Moreover, Pela’s commitment to philanthropy, climate neutrality, and B Corp certification further underscores their dedication to environmental stewardship.
Join me in supporting Pela and their mission to create a cleaner, healthier planet—one phone case at a time.
Huppy Tooth: A Bright Smile Solution for Scuba Women
As I get older, I ask more questions about how I conduct my daily life. Cleaning my teeth is something I have done all my life without much thought except for wanting to stay away from the dentist’s chair. Recently, I began pondering the chemicals we ingest daily through traditional toothpaste and the fate of countless discarded toothpaste tubes—over 1.5 billion annually, to be precise.
Enter Huppy, a small company with a big vision. Founded by David Phan and Cathy Tran, inspired by a commitment to a plastic-free future and a deep love for the ocean. Their toothpaste tablets, crafted from vegan and non-GMO ingredients, promise to keep plaque at bay while naturally brightening your smile. Simply pop a tablet into your mouth, chew, brush, and rinse—it’s that easy.
Huppy’s products are 100% plastic-free, featuring sustainable, ethically sourced ingredients, and packaged in compostable or recyclable materials. They also offer a refillable case to minimize waste further. With 2% of their revenue dedicated to sustainability initiatives, Huppy goes beyond oral care—they’re actively contributing to a healthier planet.
For happier, healthier smiles and a cleaner planet, make the switch to Huppy Tooth Tablets today. Visit their website and experience the difference firsthand.
Indosole Shoes: Sustainable Footwear for Scuba Women
Indosole Shoes offers a sustainable solution to footwear, each pair ethically handmade to combat the pollution stemming from the 1.5 billion tires discarded annually. Thanks to the ingenuity of Indonesian artisans and the passionate dedication of founder Kyle Parsons, discarded tires are transformed into durable, stylish footwear.
Crafted with vegan, organic cotton, repurposed, and natural materials, Indosole shoes are not only environmentally friendly but also fashion-forward. Handcrafted in Bali using hand-operated machinery, their production process leaves behind no carbon footprint.





What sets Indosole apart is their innovative Sole Engineered Tire Technology (SETT®), developed to break down discarded tires into a fine powder, which is then reset with natural and recycled rubber, creating the foundation for their shoes.
As a certified B Corporation, Indosole is committed to upholding the highest standards of environmental and social responsibility.
For those seeking high-quality, sustainable footwear, look no further than Indosole. Visit their website today to experience the difference firsthand.
Environmental Brands for the Eco-Friendly Scuba Woman
We all see the world rapidly changing before our eyes. I frequently ask myself what role do I play in these changes? I am reminded that my actions, no matter how small, have an impact on myself, my community, and the world at large. As a Scuba Woman, I choose to make a positive difference. Delving into the research for this post has only strengthened my resolve, and I aspire to simplify the journey for fellow Scuba Women seeking to support ethical, sustainable, and eco-friendly companies. Together, we can dive into a brighter and more environmentally conscious future.
It’s Never Too Late to Become a Confident Scuba Woman – Take the Dive with Me, Tanya.
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